5 easy ways to do more with your poster

How can you make your poster stand out at the poster session, if you only have a limited amount of time? There are many tips out there on how to design the poster and how to structure all the information (a couple of resources I like are here and here), and these are the most important things you should be doing! But if you already have a poster ready and can’t afford doing a complete overhaul, here are three ways to make your poster more memorable:

1. Print your poster on fabric

Print your poster on fabric if you don’t already do so. This not only makes travel easier, but also makes it easier for people to approach you and to start a conversation, and that’s what poster sessions are all about.

2. Add a picture of yourself to the poster

Chances are that your poster will be up for a longer period of time than you will actually be there to present. If people see your picture on the poster and then see you later at a conference, there are again more likely to approach you if they have any questions.

Add a picture of yourself next to the contact information on your poster
Add a picture of yourself next to the contact information on your poster. See the full poster here

 

3. Add business cards next to the poster

These days most people have a smartphone and can take a picture of your contact information. But if you do this regularly, you end up with lots of pictures that you might forget to follow up with. Make it easier for people to remember and contact you by giving them an opportunity to take your card! If you do not have cards, you can consider adding print-outs of the poster (or even the full paper) instead.

Add business cards to your poster for easy exchange of contact information
Add business cards to your poster for easy exchange of contact information

 

4. Add a QR code that leads to your website

This is especially helpful if your website has a URL that is difficult to remember. There are many QR code generators out there, such as this one. Remember to save the image in a large size and resize it afterwards for best quality during printing.

5. Promote your poster on social media

If you have Twitter, take a picture of yourself next to the poster and tweet about it using the hashtag of the conference, and include the location of your poster. People are more likely to like an image if it features a face and might decide to stop by for a chat even if they didn’t yet know about your work.

Presenting my poster at the MICCAI LABELS workshop in 2016
Presenting my poster at the MICCAI LABELS workshop in 2016

That’s all the tips I have tried so far while attending conferences. Please share below if these work / do not work for you and if you know any other tips that might be useful. Thanks for reading!

Bonus tip

To leave a lasting impression, glue your PhD thesis to your poster:

How to print your posters on fabric

The Problem

Probably all PhD students face this problem in their career: the poster presentation, and bringing the poster with you to the conference. This usually means you need one of those poster tubes to keep your poster all neat until the poster session. Not too bad if you are going to a local conference, but more annoying when you are going to, say, Japan, where I attended the International Conference on Pattern Recognition in 2012.

poster

I was determined to go to Japan with just a carry-on bag, something I have never attempted on trips longer than 3 days. Of course, I would also have a “personal item”: my regular bag for my laptop and valuables. I really, really did not want to add an extra piece of luggage (the poster tube) to the list of the things I had to bring with me. So I decided to look for a solution: posters that would fit into my carry-on!

The solution

For paper, this would mean either a very small poster, a poster with fold lines, or a poster consisting of several small parts. Neither of these seemed very appealing, so my material of choice became fabric. After some searching, I settled on this product, in particular the “vlaggendoek” or “flag sheet” variety. This material weights just 115 grams for 1m2, which is conveniently almost the same size as an A0 (841mm × 1189mm). Printing + delivery costs just over 20 euros, which is actually cheaper than an A0 paper poster with a plastic coating. That’s not all: apparently the material is fire retardant, because you never know when fire could break out at a conference.

But the best thing of all? You can fold it and it still looks great when you unfold it! Here are my two posters folded a few times:
poster folded

These did not only fit into my carry on, they even fit into my purse (and made a great padding for my mini laptop).

I received a lot of compliments (about the content too of course 😉 ) and heard a lot of  “I should have known this earlier!” during the poster sessions. So this is me, telling you: print your conference posters on fabric! If you are in the Netherlands, you are welcome to stop by to see the real thing.


Where else to get it

France: Easyflyer (thanks to @cazencott!)

Belgium: UniversityPress (thanks to @dan_marinazzo!)

Germany: Diedruckerej (thanks to @chrshmmmr

UK: SciencePosters (thanks to @IAugenstein!)

US: Spoonflower (thanks to @jengolbeck!) and Postersmith (thanks to @astent!)

If you know of any more companies not in these countries, please let me know (comment below or via Twitter) and I’ll add it to the list! As of July 2017, I’m still updating the list.

 

Bonus

You can get your textile poster repurposed into a piece of clothing or accessory at REpost Science. See my newest blog post about this.

 

 

 

 

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